Written by Kim.
Posted on January 9, 2013.
Filed under Accessories.
Tagged benny gold, jansport, pendleton.
Written by Kim.
Posted on December 20, 2012.
Filed under Coupons, Headwear.
Tagged benny gold, discount code, karmaloop.
I seem to have been obsessed with beanies as of late, but it’s been so cold in the Bay. There’s not a second where my head isn’t covered, even while I’m sleeping.
Out of nowhere this morning, Benny Gold announced he will be dropping his Exclusive Native Pom Beanie today at noon PST. You’ll be able to get it in-store (3169 16th Street, San Francisco) and online via Benny Gold.
It’s available now via Karmaloop (where you use “rep” code INMYSHORTSLEEVE for a discount).



Written by Kim.
Posted on December 10, 2012.
Filed under Accessories, Street Tees.
Tagged benny gold.
Written by Kim.
Posted on November 26, 2012.
Filed under Sales.
Tagged benny gold, collection, cyber monday.
Benny Gold‘s highly anticipated Shotwell Collection is now available online after its initial in-store release. You’ll find new graphic tees, crewnecks, zip-up hoodies, pullover hoodies, button-down flannels, and of course, his always impressive headwear selection of snapbacks, fitteds, 5-panels and beanies.
Today only, you can order items from the Shotwell Collection for 25% off. No discount code is needed. Take advantage via Benny Gold.



Written by Kim.
Posted on November 20, 2012.
Filed under Headwear, Outerwear, Street Tees.
Tagged benny gold, diamond supply co.
Written by Kim.
Posted on November 16, 2012.
Filed under Sales.
Tagged benny gold, sale.
As Benny Gold gets ready to release his new Shotwell Collection online, he needs some extra room in the warehouse and is thus running a Last Chance Sale. Previous Collection items are available now for up to 50% off.
Take advantage via Benny Gold.
Written by Kim.
Posted on November 13, 2012.
Filed under Footwear, Street Tees.
Tagged benny gold, the hundreds.
Benny Gold and The Hundreds released their collaborative project last Friday at Benny Gold‘s San Francisco flagship shop, but the limited edition Benny Gold for The Hundreds Johnson Low shoe and t-shirts are now available online.
The drop pays tribute to the 75th anniversary of the Golden Gate Bridge. The outer shell of the shoe features patina and ostrich leather that is rust-colored, similar to the bridge. It also features traces of aqua,which notes its the presence of the Pacific Ocean. Finally, the laces feature a gradient of gray and white, which represent San Francisco’s infamous fog.
Get the shoes and the tee, which is available in both heather gray and black, via Benny Gold.


Written by Kim.
Posted on October 29, 2012.
Filed under Accessories, Events.
Tagged benny gold, knockaround, video.
Last month Benny Gold and Knockaround released their collaborative 1937 Fort Knocks sunglasses, which paid tribute to the 75th Anniversary of the Golden Gate Bridge.
Check out this video which recaps the release party and offering up a little background on how the two came together.

Benny Gold X nockaround: “1937″ Fort Knocks from Ace Moyer on Vimeo.
Written by Kim.
Posted on October 24, 2012.
Filed under Accessories.
Tagged benny gold, jansport.
Written by Kim.
Posted on October 15, 2012.
Filed under Headwear, Skater Tees, Street Tees.
Tagged benny gold, huf.
It’s that time of the year again when Benny Gold puts his current collection on sale to make room for an upcoming release. Items usually go really fast, so act quickly if you’re interested in grabbing some of the goods at a discounted price.
No discount code needed. Orders can be made via Benny Gold.

Written by Kim.
Posted on September 27, 2012.
Filed under Accessories, Events.
Tagged benny gold, knockaround.
Benny Gold and Knockaround have come together to celebrate the 75th anniversary of the Golden Gate Bridge with their 1937 Sunglasses. The glasses will be released this Friday, September 28th, at a release party in-store at Benny Gold (3169 16th Street, San Francisco) from 6 to 9 pm.
Looks like there will be free PBR and giveaways to accommodate the release of the 1937 Sunglasses.
Written by Kim.
Posted on September 20, 2012.
Filed under Accessories, Coupons, Headwear.
Tagged benny gold, discount code, karmaloop.
Well, after a quick sneak peek, Benny Gold has now released a better look at his upcoming Turquoise release of his popular Native 5-Panel and Socks.
A couple of months ago, I picked up the Native 5-Panel hat in navy and the socks in black, and they have yet to leave my head and feet. This new turquoise release is a definite pick-up for me.
And how bad-ass is it that the promo shots of the new goods are modeled by a female? It makes me love this release even more.
It looks like the Turquoise Native 5-Panel and Socks will be exclusively available via Benny’s San Francisco Shop (3169 16th Street) and via his Karmaloop page. Release date still to be announced, but it should be soon.
EDIT: They’re available now. In store (3169 16th Street, San Francisco) and via Karmaloop (where you can use rep code INMYSHORTSLEEVE to take a little off your bill)



Written by Kim.
Posted on September 11, 2012.
Filed under Accessories, Headwear.
Tagged benny gold.