Today, we’re taking a look at Reason Clothing‘s new Video Lookbook, showcasing their Spring/Summer 2012 Collection. The video was shot and directed by Homer Parkes and features the song “Let It Feel” by Price featuring Qazar.
Ambiguous Clothing presents their JOB tank, which promotes the notion that you quit your day job and instead work towards your dream. Hopefully you’ll then have someone in your life who can afford to order you this tank.
Norse Projects offers another truly impressive offering of wovens, tees, knit wear, headwear, jackets, jeans, pants, shorts, backpacks, and even a collaborative effort with Pro Keds with their Spring/Summer 2012 drop.
Muck presents their second video Lookbook for their A/W 2011 Collection. This second installment features former London Secret Wars team member Tony Riff modeling an original tee design (“Dirty Barfield”) from American illustrator Grant Reynolds.